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Mary Kom brand ambassador of Raj Kundra's SFL

Maharashtra,Cinema/Showbiz, Mon, 24 Sep 2012 IANS

Mumbai, Sep 24 (IANS) Actress Shilpa Shetty Monday named Olympic bronze medal-winning boxer Mary Kom as the brand ambassador of Super Fight League (SFL).

Shilpa's husband, Britain-based businessman Raj Kundra, has collaborated with actor Sanjay Dutt for SFL, India's first professional Mixed Martial Arts (MMA) event.

"It's a proud moment for us and SFL. I have always believed in being a trendsetter. The entire idea was of Raj who has made it all possible. I have only been an encouraging wife. We are proud to be associated with Mary Kom," she told reporters here.

Kundra added: "Mary is the mentor for the female fighters and she will also be an inspiration for the male fighters. She has already recommended two to three names for SFL. We will train them and take it ahead."

Being launched Oct 12, SFL is the only Pro Mixed Martial Arts (MMA) sporting event in India to be live-streamed across the globe weekly. SFL will see both male and female fighters.

Mary Kom is thankful to Raj and Shilpa and added: "I am glad to be the brand ambassador. I just want to encourage and support everyone. I was fighting for the past 11 years, but only a few people noticed my work. But after the Olympics, everybody recognises me."

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