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PepsiCo India launches stronger, fizzier cola 'Pepsi Atom'

New Delhi, Thu, 25 Apr 2013 NI Wire

Beverages giant PepsiCo India in order to expand its cola portfolio launched 'Pepsi Atom' Thursday with some stronger cola taste.

With the launch of Pepsi Atom, the company has now two mainstream cola brand in the market with first being its flagship brand 'Pepsi'.

The brand ambassador of the brand is Bollywood actor Sushant Singh Rajput.

The new cola Pepsi Atom will be available in every part of the country. The introductory price for a 250 ml will be Rs 15, while a 500 ml PET bottle will be available at Rs 25.

The company will also make available the 200 ml returnable glass bottles (RGB) at Rs 10 in selected market.


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