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Latest analysis claims Apple iPad set to rule tablet market until 2016

London, Wed, 11 Apr 2012 ANI

London, Apr 11(ANI): Latest analysis from Gartner has revealed that Apple's iPad will dominate the tablet computing market for years to come, as it is expected to maintain a more than 45 per cent worldwide share of the booming sector until 2016.

But the analyst house also warned that Apple iPad's domination in the market is reducing, as the iPad accounted for 73.4 per cent of tablet sales in 2011, as compared to 83 per cent in 2010.

But as expected, Apple will still profit greatly, as the total market will continue to grow rapidly.

By the end of 2016, some 665 billion tablets of all flavors will be in use, Gartner further revealed.

Gartner said the late candidate would struggle to make an impact by 2016, and as per their estimates Windows tablets will have no more than a 12 per cent share by then.

"Despite PC vendors and phone manufacturers wanting a piece of the pie and launching themselves into the media tablet market, so far, we have seen very limited success outside of Apple with its iPad," The Telegraph quoted Carolina Milanesi, research vice president at Gartner, as saying.

"As vendors struggled to compete on price and differentiate enough on either the hardware or ecosystem, inventories were built and only 60 million units actually reached the hands of consumers across the world. The situation has not improved in early 2012, when the arrival of the new iPad has reset the benchmark for the product to beat," she added. (ANI)


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