New Delhi, Feb 26 (ANI): Nike seems to be making the most of Jeremy Lin's rise to worldwide fame as it brings out new Jeremy Lin-themed shoes.
Priced at 130 dollars, the shoes will be available on the company's website.
The sportswear company said it will launch the Nike Zoom Hyperfuse Low basketball shoes, built especially for Lin, this weekend in Orlando, Florida, where the NBA is holding its All-Star festivities, China Daily reported.
"It's not a signature line but a version of the shoe that he's been wearing this season," the company said.
Lin, the NBA's first Chinese-American player and a Harvard graduate, has rocketed from obscurity to global celebrity in just 12 starts for the Knicks.
The world's biggest sporting goods company, headquartered in Beaverton, Oregon, signed Lin in 2010, and launched its "Linsanity" line of clothes at Foot Locker Inc stores last week. (ANI)
Read More: New Delhi | American Samoa | China | Delhi Daredevils | Delhi | South Delhi | North Delhi | South West Delhi | East Delhi | North West Delhi | I.a.f.line | Delhi Gate Alwar | Delhi Gate | Dangora Foot | A.c.company | China Nandigama | China Garlapadu | Zoom | Daily | China Dhab