London, Nov 12 (ANI): 'Call of Duty: Modern Warfare 3' has broken all sales records for a video game in the first 24 hours of its launch.
As compared to Battlefield 3, the new game sold more than 6.5 million copies in the first 24 hours of its release, which is more than its rival's sale in its first week.
According to Activision, the game's publisher Modern Warfare 3 sales had totalled more than 400 million dollars (250m pounds) in the first 24 hours in Britain and the United States alone.
"We believe the launch of Call of Duty: Modern Warfare 3 is the biggest entertainment launch of all time in any medium, and we achieved this record with sales from only two territories," the Telegraph quoted Bobby Kotick, the chief executive of Activision Blizzard as saying.
Kotick also added that the total sales for the new game series exceeded the box office takings for the Star Wars and Lord of the Rings film series.
More than 13,000 shops around the world opened at midnight to sell the game, which sold more in its opening 24 hours than its rival, Battlefield 3, sold in its first week. (ANI)
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