Professional Beauty India, 2013 concluded in Pragati Maidan on Tuesday with a huge number of footfalls making it a grand success.
The show witnessed the participation of beauty trade professionals, leading suppliers, brands and other beauty associations, who showcased their products and services during the two days beauty extravaganza which allured the beauty enthusiasts.
Also during the show, leading Spanish skin care brand 'Skyendor' in association with Ekta Cosmetic Limited launhed their products in India for the first time which was a major attraction of the second day of the event.
On the launch occasion, Mr. Ravi Mittal, MD, Ekta Cosmetic Limited remarks "I am of an opinion that every brand must address the unique challenges of the local markets, and within merely 2 years since it has entered Indian market, Skeyndor has definitely gained a new spotless meaning in the leading salon and professional parlours. Skeyndor launched itself in India with the association of Ekta Cosmetics Ltd. in August 2011. The prestige of Skeyndor acquired in the Asia-Pacific region for last 16 years has enabled a quicker landing into the Indian market. As the Indian Beauty Industry proves it mettle, a platform of the stature of Professional Beauty India 2013 is a distinctive enterprise, highlighting the success of beauty brands and the individuals behind them".
Reiterating Skeyndor's success, Mr. Jordi Morcillo, CEO, SKEYNDOR S.L.U, says, "The brand Skeyndor has been built with an unquestionable brand loyalty. Its R&D unit matches the changing pace of skin and beauty care industry worldwide. The constant value-additions in the myriad range has helped the brand serve women from all age-groups. Our products endorsed by our slogan, 'The Scientific Skincare' are a guarantee of success to our entire customers and end consumers. Driven with enormous passion and grit, we continue to take brand to every doorstep, and within 2013 Skeyndor plans to spread its presence to 28 cities in India".