Brett Lee launches undies range

Sydney, Aug.19 (ANI): Australian fast bowler has put his name and body to an underwear range.

Joining the ranks of Eamon Sullivan, Stephanie Rice and teammate Michael Clarke, Lee launched his own line of men's underwear in Sydney tonight, reports news.com.au.

Lee said his AceStar range created with Australian designer Bruno Schiavi would measure up well to its competitors.

"I think it's very healthy, the fact that other guys are doing it. That's great, we're very happy and very, very proud of our product. We think we're on a winner now,'' he said.

A bevy of buff male bodies showed off the cricket-inspired line at Pink Salt restaurant in Double Bay.

Lee, however, opted to wear a grey suit and white shirt.

"I've done my hard work,'' laughed Lee who modelled the underwear in ads for the range.

Lee said it was a different experience stripping off for the campaign.

"I've done a billion photo shoots, but it's always with my clothes on,'' he said.

Some of Lee's A-list pals turned out to support him including Deni Hines, Dieter Brummer and his brother Shane Lee. (ANI)